As the highly anticipated Pushpa 2 is set to release in a few days, Allu Arjun is setting standards on how to promote a pan-India movie.
He launched the trailer in style at a venue no one expected: Patna. He could have easily chosen Mumbai or Delhi, but he opted for a mass center like Patna to connect with the heartland of the northern belts, which truly made the first part such a big success.
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He spoke in a very endearing manner and won the hearts of the people there. If he could speak fluent Hindi, he would have taken it to the next level. Nevertheless, it was commendable.
The recent event in Chennai was also a huge success. Allu Arjun completely owned the show. He was flamboyant and not reserved at all. He was very giving and generous. He spoke fluently in Tamil and ensured he hit the headlines.
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The next events are planned in Hyderabad and Kerala, where he is also expected to create fireworks once again while promoting Pushpa 2.
NTR had a golden opportunity with Devara, but he didn’t reach that level. His next release will be WAR 2, where he will have to share the limelight with Hrithik Roshan, so he may not get complete attention from the Hindi media.
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Ram Charan is coming up with Game Changer which is another big pan-India film. We will have to see how he matches or surpasses the standards set by Allu Arjun with Pushpa 2 promotions.
