A recent study reveals a striking difference in the financial impact of purchasing an iPhone 14 Pro Max in the USA compared to India. In the USA, it takes just 21 days of savings to afford the phone, while in India, it requires a staggering 218 days of savings.
This discrepancy is exacerbated by the fact that over 70% of iPhones in India are purchased on EMIs (Equated Monthly Installments), placing a significant strain on personal finances.
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Many Indians spend months, or even years, paying off this luxury item through EMIs, raising an important question: is it truly necessary?
Are we prioritizing our financial health when so much of our income goes towards a single device?
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While EMIs might make expensive products seem affordable, they can lead to long-term financial stress due to interest rates and hidden costs.
This trend underscores Apple’s successful branding, turning the iPhone into a highly desired status symbol with its advanced features and seamless integration.
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However, it’s concerning how this marketing success leads people into financial commitments they may struggle to manage.
What are we giving up for this luxury?
Financial freedom, often sacrificed due to ongoing EMI payments and interest, is far more valuable than any device.
As we chase trends, we risk losing sight of money’s true purpose—serving as a safety net rather than merely a tool for acquiring material goods.
As Tyler Durden aptly put it in Fight Club, “We buy things we don’t need with money we don’t have to impress people we don’t like.”
To break this cycle, we need to regain control of our finances and focus on what truly matters.
Before committing to long-term EMIs, consider if the purchase is worth compromising your financial stability. Make decisions based on your priorities, not external pressures.