"Box Office Becoming Danger To Cinema!"

Suriya’s Kanguva is all set for a grand theatrical release on November 14th. As still only a few weeks were left for the release, the team started their promotion events to create a pre-hype buzz among the audiences.

As the initial step of promotion, Kanguva team has promoted the movie in North India by conducting events and giving interviews to the North Indian YouTube channels.

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After North Indian Promotion, now the team is currently promoting this movie in Telugu states and conducted two events and gave interviews to YouTube channels.

In one of the recent interviews, Suriya was questioned about his views on the box office collections of a movie. For that, Suriya’s reply is going viral.

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Suriya has opened up that now every audience, even 12-year-old school kids, is speaking about the collection of the movie, and that’s not good for the industry as nobody talks about the art and craft in the movie.

For this, many audiences were sharing their responses on social media in which they mentioned that collections of a movie depend on the craft of a movie.

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Also, although it’s not the only way to judge a movie, the collection portrays the quality of the movie, and it also works as one of the parameters to judge the craft of the movie, says audiences in social media.