Severance, Ted Lasso, The Studio- Apple TV+ has been delivering some of the best shows in recent times.
The quality of content is far superior, whether in terms of storytelling, cinematography, or technical execution, it easily surpasses many shows on other streaming platforms.
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Despite this, why isn’t Apple TV+ getting the success it deserves?
According to reports, Apple TV+ holds only a 7% market share in the US, even though Apple products dominate about 65% of the smartphone market there.
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Owning an Apple device is almost essential if you want the best experience with Apple TV+. On other platforms, the video quality can drop to as low as 480p or even 240p, with no option to adjust it.
Until recently, Apple TV+ didn’t even have an app for Android smartphones and tablets, forcing Android users to rely on web browsers, an experience that was far from ideal.
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Even now, with an Android app available, compatibility issues persist.
On the Google Play Store, the Apple TV+ app holds a decent rating of 3.9. While that’s not terrible, it’s worth noting that behind the negative reviews, there are also a fair number of positive ones.
This suggests that not all users are facing the same issues, some are able to enjoy the platform just fine.
In India, reports say that only about 10% of the market uses Apple products, largely due to their high cost.
As a result, despite having amazing shows, Apple TV+ isn’t accepted by many Indians because of its inconsistency on major devices.
