Samay Raina’s decision to remove all episodes of India’s Got Latent has left a gap in India’s comedy scene. With the show off YouTube, many wonder if this is the right moment for Netflix or Prime Video to bring him on board.
An OTT deal would make complete sense. Netflix and Prime Video have backed stand-up comedy before, hosting specials for comedians like Vir Das and Kapil Sharma.
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They offer more creative freedom compared to YouTube, where independent creators often face backlash and takedowns. Since India’s Got Latent gained a loyal audience, a platform-exclusive deal could be a smart business move.
Unlike YouTube, OTT platforms operate behind paywalls, giving creators more protection from sudden controversies. If Raina moves to Netflix or Prime Video, he could develop content without the fear of external pressure affecting its availability. The question that remains is, “Will Samay consider it?”
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Raina has said the controversy was “too much to handle,” suggesting he might take a break. But if he chooses to return, an OTT deal could offer a fresh start. With the right format, he could continue his comedy while following content guidelines that keep him out of trouble.
For Netflix or Prime Video, signing Raina would mean securing a comedian with a dedicated fan base. For Raina, it could provide a stable platform away from YouTube’s unpredictable nature, maybe even a redemption of sorts.
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If an OTT giant sees potential in him, this could be the perfect opportunity for a comeback. Perhaps one that benefits both sides.
