The advertisements for the Jio Hotstar merger are already annoying users. People are complaining on social media that Jio Hotstar is all set to disturb OTT audiences, and will not let them enjoy a few days of peace even in the beginning.
The ads declaring the merger are being shown after almost every over in the cricket matches and it is very annoying to see the same ad over and over again.
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Bombing even the premium customers with this many ads is a bit too much and Jio Hotstarea is making a very bad impression with them.
If the platform wishes to be a reliable streaming platform, it at least needs to make a good first impression. But with these ads, Jio Hotstar is going nowhere.
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People on OTT are there to experience the cricket matches or movies and shows without interruption, and frustrating them with the same boring and repetitive ad is not very fair.
Advertisements used to be very creative at a time, but now they have different variations of the same format in different color gradings. Even the logo of Jio Hotstar has disappointed fans and the platform will have to do something very out of the box to win people’s heart.
