Disaster Film Responsible for 3500 Crores Loss?

Vikram Bhatt’s latest drama film Tumko Meri Kasam starring Anupam Kher has landed under public scrutiny. It has been marketed as the biopic of the founder of Indira IVF, Ajay Murdia.

The whole speculation started when Indira IVF released a Rs. 3,500 crore IPO in the healthcare sector. The timing of the same matches with Tumko Meri Kasam release, it was obvious for people to point out the timing of the two.

SEBI had to jump in to protect investors, as the movie might increase news about Indira IVF and help them gain publicity. This goes strictly against the market regulations and can be seen as an attempt to enhance influence in the market.

For now the nationally coveted IVF company has decided to hold back its IPO. Netizens believe that this trick to manipulate the market has ended up causing more harm to the company.

Many made fun of the whole situation and stated at least they could have made a good film for the audience even if they wanted to make profit from it. Such an incident goes to show how the entertainment industry can indulge in such scams for the sake of making money.