
I is the forthcoming film of director Shankar which is made at a humongous budget. The film’s audio was launched recently in Tamil and the teaser released along with it has created sensation like never before. But this is mostly relegated to online folks and among Tamil community. The makers are now looking at taking the film strongly among the masses in Telugu and they have taken ‘Govindudu’ Ram Charan help for this.
Industry is buzzing with the talk that “I” teaser would be attached to Govindudu Andari Vadele prints and it will be playing right before the screening of the film worldwide. However the main focus is the local market in two Telugu states and hence the choice. Will the teaser evoke similar response among the masses as it has done online? If that is the case it would be a mutually beneficial activity for makers of both the films for sure.
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