
Hereafter, the collections of newly released movies will be tracked and announced by the Producers’ Guild not the production companies. The fake collections of ‘Ala Vaikumthapurramloo’ and ‘Sarileru Neekevvaru’ took the war to a shameful level.
As of now, the box-office collection trackers aren’t in place and therefore, a larger section of audiences stopped caring the collection figures as there is no trust.
Even if the Producers’ Guild would be announcing the figures, the production houses will be posting their figures leading to further confusion on the numbers from the guild.
A huge country like India has been struggling to come up with a box-office tracking system across the languages as the movie business is huge in various film industries across the country.
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