Makers Fail To Push The Only Positive?

The makers of Adipurush unveiled a special motion poster of lord Hanuman featuring Devdatta Nage recently on the occasion of Hanuman Jayanti. Though nothing spectacular, the poster wasn’t as bad as the first few posters and that unforgettable teaser.

The motion poster also carried a small glimpse of Adipurush’s theme song, Jai Shri Ram. The song is literally goosebumps-worthy and is easily the best thing from the film that has been released till now.

Adipurush faced tremendous hate and negativity after the teaser. The subsequent posters also couldn’t create any positivity. But this song has the power to curb some of the negativity and spread some positive vibes about the film. Music directors, Ajay and Atul, have done a fantastic job in creating a gem.

The makers have completely failed to cash in on the brilliance of this song. Instead of hyping the substandard stuff from the film, the makers should have promoted the Jai Shri Ram aggressively as it has all the qualities to become a devotional anthem for the masses. But the makers have given it zero publicity.

How can the promotion team of such a huge film go so wrong?

Let’s hope the makers realize that they have a big winner on their hands with this song and start promoting Adipurush with the main focus on Jai Shri Ram.