The latest news is that Phalana Abbayi Phalana Ammayi which hit the theaters today has sealed its official OTT streaming partner.
The film’s post theatrical OTT streaming rights are with SunNXT. The same was confirmed in the theatrical screening.
Phalana Abbayi Phalana Ammayi is a tailor made film for the OTT audience and the prospects are pretty bright, if it strikes a chord with the Telugu OTT folk.
With the film hitting the screens just today, it has to be seen how long the OTT release will be held back.
The film has Naga Shaurya and Malavika Menon in the lead roles. Avasarala Srinivas is the director. It is a love drama.
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