Radhe Shyam: Bad Strategy Or Radical Strategy?

The makers of Young Rebel Star Prabhas‘s Radhe Shyam have finally resumed their musical promotions. The first song of the movie will be released on November 15th at 5 PM. Interestingly, the announcement has come only about the song release in Telugu, Tamil, Malayalam, and Kannada.

There is no update about the Hindi song release. There are speculations about why this has happened. Some fans are storming at UV Creations saying that the Hindi song is not ready yet. They say it is a bad strategy since the musical promotions are already delayed.

Some others say that the Hindi songs will be promoted separately. Hindi version of the film has multiple music directors while the South versions music is being scored by Justin Prabhakar. If it is the first case, then it should be a problem for sure. If it is the second case, it is an interesting strategy because no other star from the South had dared to promote his film separately in Hindi.

But then, we are talking about Prabhas who’s Hindi version of his disaster film, Saaho has become a hit. Given the popularity of Prabhas in the North, maybe the film deserves separate promotions for Hindi, the makers may have thought. Radhe Shyam is confirmed for Sankranthi 2022 release. The movie will clash with Rajamouli’s RRR.