This Hero Paid Rs. 2 Cr for Self Publicity

Tamil hero Siva Karthikeyan’s interest in expanding his market in Telugu has become evident when he went for a mega audio launch event for the Telugu dubbed version of ‘Remo’. That’s the reason why he got his film released under Dil Raju’s banner.

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According to a report in Deccan Chronicle, the actor paid a hefty amount of Rs. 2 crores for the Telugu producer for the sake of using his banner name. The report says that Dil Raju didn’t invest even a penny and everything was taken care of by the makers of the original in Tamil.

When the audio was launched on a high scale, it raised several eyebrows on why Dil Raju planned for such a mega event for an unknown face in Tollywood. Does that mean all those rumors that Dil Raju just provided his banner name for Siva Karthikeyan’s ‘Remo’ are indeed true?