
[m9ad]
Not that there was no attempt, a grand pre-release function has been done where Megastar Chiranjeevi was the chief guest. But, post the event the unit has been mum. There has been nothing publicity-wise, not even on social media where there is usually something happening for even small flicks.
The result is Vijetha getting a minimum release and the advance bookings being terrible. We have to see if a positive word of mouth can turn things around or if there is a ‘direct-at-theater’ presence. As of now, Vijetha looks like it is on course to equal the poorest opener from a Mega family for a debut.
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