
It’s over for one of the IPL’s most loved teams, Royal Challengers Bengaluru (RCB). The news has left die-hard fans stunned. RCB’s parent company, Diageo, has officially put the team up for sale, marking the end of an era filled with loyalty, star players, and emotional highs.
Diageo Confirms the Sale
The announcement came through a filing to the Bombay Stock Exchange (BSE), where Diageo confirmed the ongoing sale. The company called it a “reevaluation of their investment” in Royal Challengers Sports Pvt. Ltd (RCSPL), a fully owned subsidiary of United Spirits Limited (USL). They aim to complete the sale by March 31, 2026.
RCB Declared Non-Core Business
According to the disclosure, the RCB franchise is now considered ‘non-core’ to USL’s primary business—alcohol and beverages. USL’s Managing Director and CEO, Praveen Somesware, said the move reflects the company’s sharper focus on its main operations while ensuring RCB finds the right buyer.
Big Names Eye the Franchise
The sale has already drawn major interest. Reports suggest business giants like Adani Group, JSW Group, Adar Poonawalla of Serum Institute of India, and Ravi Jaipuria of Devyani International are in the race. A US-based private equity firm has also shown interest.
A New Chapter for RCB
This could be a turning point for RCB. New ownership might bring fresh ideas, bigger investments, and renewed direction for the team that has already chased its first IPL trophy.
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