Demand for Merging Netflix India with Prime Video

The Jio and Hotstar merger has been the talk of the two for the past few days after the official launch of Jiohotstar on February 14th.

After Jiohotstar’s launch, all other OTTs, though international, look pale in comparison in terms of rich content libraries. Now, many people on social media are requesting the same kind of merger for two popular streaming platforms.

Netizens on social media were jokingly requesting Netflix and Amazon Prime merge so that they could deliver more good content and would be tough competition for Jio Hotstar.

However, even though it’s interesting and has a message, it’s impossible, as Netflix and Amazon Prime were the two rival streaming platforms, and there weren’t any possibilities for such a merger, say the experts.

Also, trade experts commented that the collaboration of Jio and Hotstar streaming platforms may boost the Indian cinema industry, as they can invest more in bringing rich and different genres of original content.

Let us see how the Jiohotstar merger helps the industry and whether it takes the initiative to bring rich original content in the future.