Nani’s latest film, directed by debutant Shouryuv, faced a significant clash upon release but still managed to garner appreciation from a section of audiences, enjoying an impressive run in the U.S.
The film has grossed $1.8 million and is nearing the end of its theatrical run.
Now, Netflix has announced that ‘Hi Nanna’ will stream from Jan 4 in multiple languages, barely not even one full month after its theatrical release.
When a film from an established hero like Nani reaches OTT platforms within a month, audiences may reconsider paying for theater tickets.
OTT platforms aim to stream films close to their theatrical release for a fresh viewer experience, but this trend might impact these heroes’ future box office openings and audience interest in watching their films in theaters.
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