What to Watch on OTT

Tamil OTT Strategy Backfires? Only 3 Episodes..Really?

The Tamil web series Nadu Centre, starring Vijay Sethupathi’s son Suriya Sethupathi and Surya SK and directed by Naru Narayanan, started streaming on the JioHotstar platform on November 20th.

Despite the very average trailer, some viewers had hopes because actors like Sasikumar, Kalaiyarasan and Regina Cassandra played key roles. This made them believe the series could be a surprise hit with something special to offer.

ADVERTISEMENT

However, early viewers are sharing average responses. Many feel Tamil directors should rethink making web series, since very few Tamil OTT projects have succeeded. They say most filmmakers struggle to understand OTT audience tastes.

Adding to this, many are criticising JioHotstar for its release strategy. Only the first three episodes have been released, which viewers feel is a poor decision.

They argue that since Nadu Centre is not a suspense-driven show, many people will forget about it after watching the first three episodes and may not return when the remaining 14 episodes release.

With such mixed and average responses for the first three episodes, it remains to be seen how Nadu Centre performs in the coming days and whether the upcoming episodes will impress viewers and receive positive reactions.

Share
Saumya

Saumya is a passionate Telugu movie addict and an avid binge watcher of OTT platforms, covering Travel, Bollywood, Tamil, Kannada, Malayalam, and international cinema. With a decade of experience at M9 News, Saumya br…

Published by

Recent Posts

Will Centre, States Bring New Hate Speech Laws? SC Leaves It Open

The Supreme Court of India has made it clear that there is no legal vacuum…

12 minutes ago

Peddi vs Lenin: Nagarjuna’s Confidence Risky for Akhil?

Tollywood is heading toward an unexpected big box office clash as things stand today. Peddi…

32 minutes ago