Thaai Kizhavi, starring Radikaa Sarathkumar and directed by debutant Sivakumar Murugesan, released in theatres on February 27. The film received strong positive responses from both audiences and critics across Tamil Nadu.
The film carried solid buzz before release. Sivakarthikeyan backed the project and had already collaborated with Sivakumar Murugesan for another film. This increased expectations among viewers.
After release, Thaai Kizhavi impressed many with its humour. Several viewers called it one of the best comedy films in recent Kollywood cinema. Positive word of mouth helped the film sustain momentum.
With strong support, the film performed exceptionally at the box office. It emerged as the highest grossing film in Tamil Nadu among releases this year. This success strengthened its popularity.
Following its theatrical run, Thaai Kizhavi is set for OTT release. It will stream on JioHotstar from April 10. The film will be available in Tamil, Telugu, Malayalam, Kannada and Hindi.
Many viewers who missed it in theatres are now waiting for the OTT release. The positive reception has built strong curiosity among a wider audience. The digital release is expected to draw good viewership.
At the same time, the film’s rural rooted content worked best in Tamil Nadu. It remains to be seen how audiences in other languages respond to it. This will be a key factor in its OTT success.
The film now faces a new phase with its digital release. Whether it repeats its theatrical success on OTT is yet to be seen. Expectations remain high for April 10.
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