Brand Ambassador For A Film: First Time In History

Allu Arjun’s doting daughter Allu Arha is making her acting debut with Shakuntalam, a mythological film helmed by Gunasekhar. The film features Samantha in the titular role and it is under production now.

Allu Arjun simply isn’t able to control his excitement as his daughter, Arha is turning an actor at such a young age. He is raring to watch Arha in action and is often dropping by the sets of Shakuntalam.

Earlier today, Allu Arjun paid a visit to Shakuntalam sets along with his wife Sneha to watch Arha in shoot. These snaps are now being extensively shared on social media. Allu Arjun’s enthusiastic involvement with Shakuntalam is earning the film more publicity than it usually would have at this point in time.

In a way, Allu Arjun has turned brand ambassador for Shakuntalam and that too at free of cost. Allu Arjun’s presence on the sets is inviting attention to Shakuntalam and Gunasekhar would be a happy man, given that his film is in the news every now and again. This is the first time a star hero is being regarded as a brand ambassador for some other film.