Dull season effects Sai Dharam’s debut

Sai Dharam Tej’s debut movie Pilla Nuvvu Leni Jeevitham released last Friday to unanimous positive response. The opening day collections were surprise and so were the weekend collections. But post the weekend the film has struggled.

Trade have cited the dull season as season for this fall in collections. The movie is still steady but in on the lower side and not on the higher side many had it to be based on the first day and weekend collections. The fact that even with drops Pilla Nuvvu Leni Jeevitham is still doing better than any other movie in sight, suggests that it has found an audience. It would help survive the movie for another weekend for sure.

Meanwhile the unit is doing all it can through various publicity programmes to sustain the collections. Today the unit has started a success tour and soon a meet too is planned in Vizag.