
[m9ad]
After a very healthy weekend in which the Karthi starrer made significant progress, in some areas, the third day was higher, or on par with opening day, there has been a gradual decline. It has been the situation for past few weeks, where the films showed great pick up during the first three days. But then afterward, they had a dramatic fall.
The mixed word of mouth and multiple releases each week is majorly seen as the reason for the lack of consistency. We have to look at when a genuine hit film arrives at the box office. The coming week also doesn’t seem encouraging in that hit department.
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