But then, the kind of ratings and the revenue the show brings are irresistible. So, Star MAA planned the season with the same number of contestants as the last season and for a fifteen-week duration. But then, the show is falling apart already.
The show failed to rake any interest in the audience mostly due to the unknown faces. The ratings are already disappointing and there are reports that Star MAA is considering to induct one or two new contestants into the house. The induction of new members in the first week indicates the desperation of Star MAA.
If this is the case in the first week, we can imagine what can happen in the remaining fourteen weeks. Buzz is Swathi Deekshith, who played as one of the heroines in films like ‘Break-up’ and ‘Ladies and Gentlemen’ is being inducted into the house to add to the glamour quotient.
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