Movie News

Rajamouli Working On Social Media Engineering?

With one day to go to catch the glimpse of the biggest cinematic RRR teaser, social media is buzzing with the hashtag RRRMovie. Amidst this, there is speculation that something big is going to happen on October 29 with the release of the RRR teaser.

Netizens are wondering what is that? The speculations have revealed that Rajamouli has joined hands with noted American YouTuber Jimmy Donaldson, who goes by the name of MrBeast on YouTube. The YouTuber commands massive subscribers of over 72 million.

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It is believed that Rajamouli has joined hands with this popular YouTuber because this is the latest bandwagon for movie promotions. At a time when film producers spend crores of money on movie promotions, social media acts as a catalyst to give wide reach publicity with zero cost.

And looks like Rajamouli is applying the same social media engineering by tie-up with MrBeast. Ace filmmaker is known to come up with unique and out-of-the-box ideas for his movie promotions, and with RRR he is aiming to take it to another level. What is it all about, one would witness on October 29.

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Manaswini K

Manaswini is a senior writer with extensive experience covering Telugu cinema, as well as the broader Indian film landscape, including Bollywood, Tamil, and other regional industries. With a strong focus on NRI (Non-R…

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