
They have held multiple promotional events for each of the song releases.
These events and the good songs have worked in favour of the film. These events have kept the film in the news and that has worked very well as the audience are recognising the film.
Baby has gained decent buzz with these promotions and this is first time such aggressive promotions are held for a mid range film.
Baby is releasing on 14 July and the promotions are underway already.
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