
This year online shoppers spent a record $5.29 billion on Thanksgiving, an increase of 2.9% year over year, according to the offical reports from Adobe.
The typical day of online shopping results in $2 billion to $3 billion of sales. It is a modest increase, however, compared to the 10% to 14% increases in previous years.
So far, shoppers have been snapping up items. Some of the hottest categories have been toys, apparel and grills, electronics and outdoor equipment as per the report.
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