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The popularity that comes with the term ‘azadi’ nowadays, ever since Kanhaiya used it, is being utilized by other brands and parties.
The latest example is a hilarious Yatra.com ad which even features a Kanhaiya look-alike. The man in question is at an airport in the commercial and is saying out loud Kanhaiya’s ‘azadi’ slogan just to get himself a window seat. The video ad started spreading via a facebook post but soon got viral. Raghu Bhat, the mastermind behind the ad, even admitted that all the fame came from the word ‘azadi’ popularized by Kanhaiya.
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