M9 News journalist Nishant recently interviewed producer TG Vishwa Prasad in a candid discussion surrounding the ongoing wage hike issue between the Federation and Telugu film producers. Vishwa Prasad has long been outspoken about how middlemen and certain union practices are severely affecting the industry by driving up production costs.
He elaborated on how his production house, People Media Factory, is adopting internal reforms by bypassing unnecessary union pressures and minimizing wastages to manage budget efficiently. During the interaction, key concerns such as payment delays to artists’ staff and soaring location rents were brought up as pressing challenges for producers.
The conversation also delved into the evident skill gap between local workers and technicians from Mumbai, which is impacting the quality and efficiency of film production in the Telugu industry. In the latter part of the interview, several intriguing questions were posed to Vishwa Prasad that sparked interest.
Among them was whether he helped Hari Hara Veeramallu secure the debut platform for Akira. Other hot topics included the release date of the first single from Rajasaab, its Hindi market potential, and how it might fare against other comedy films if released during Sankranthi. Watch the full video to catch all the insights from this in-depth conversation.
