PR Strategy: Who Is Right? – Ram Charan Or NTR

Both Charan and Jr NTR are moving strategically to make the most of the fame they attained with RRR.

While Tarak is giving multiple interviews to top media portals, Charan is taking a different approach. The other day, he attended a screening of RRR in Mumbai. His presence was celebrated by the Hindi viewers who attended the screening. This whole development was extensively covered by mainstream media.

Charan and Tarak have incorporated different PR strategies and the big question here is – who is getting it right? We will know the answer after taking a look at the box office verdicts of their next projects.

And of course, there is this age-old tradition of a Rajamouli hero delivering a box office dud with his immediate next film after a Rajamouli directorial. Charan and Tarak will have to dodge this bullet as well.

Jr NTR and Ram Charan made a thumping impression in the pan-India circuit with RRR. But that doesn’t mean that they are pan-India superstars already. The pan-India box office performance of their immediate next films after RRR will determine if they have hit the bullseye or not.