Yash’s Toxic was sold as a pan-India and global event, but its overseas performance is now turning into an epic disappointment. The film has managed only around $4.17 million from overseas in its five-day opening weekend, which translates to roughly Rs. 39.70 crores. North America has contributed $1.5 million, while the Gulf stands at around $1.1 million. Australia has added $465K, the UK $425K, and Nepal around $250K.
North America collected only around $112K on Sunday, taking the five-day total to $1.5 million. Trade estimates suggest that the film could finish its entire North American run around $1.8 million, which would be a huge embarrassment for a film that was expected to take the world box office by storm. For a Yash film arriving after the historic success of KGF 2, that is a shocking result.
Trade estimates suggest Toxic could suffer losses of more than $7 million in the overseas market. The overseas rights were reportedly sold through an advance deal, which may provide some protection, but recovering such a massive shortfall will still be a serious headache for the parties involved.
And then comes the comparison that really exposes the scale of Toxic’s disastrous performance.
The biggest overseas opening weekends belong to films such as Pathaan at $26 million, Baahubali 2 at $22.5 million, Dhurandhar: The Revenge at $22.4 million, Jawan at $21.5 million, Pushpa 2 at $19.22 million, Leo at $18.21 million, Kalki 2898 AD at $17.9 million, and Coolie at $17.4 million.
Toxic, despite being promoted as a huge pan-India spectacle with global ambitions, has managed only $4.17 million in five days. That is not even 25% of the opening weekend numbers delivered by regional films like Leo or Coolie.
Toxic was presented as a fairy tale for grown-ups. But it has turned out to be a scary tale for its producers, distributors, and buyers.
