Vikram faces huge unexpected competition

Things are heating up this festive season in not just the Telugu film industry but the Tamil film industry too. Of course unlike the TFI where the competition was announced long back, in Tamil film industry it has come up as a last minute surprise.

[m9ad]

In Tamil so far Vikram and Samantha starrer 10 Endranthukulla looked like the only biggie for the big festival. But all of a sudden this Sunday two anticipated films have officially locked the festival release and one more is likely to join. It makes total of 4 releases for festival if the fourth one too makes it.

This was certainly unexpected and now due to these releases the makers of Vikram’s film are looking at getting screens booked as soon as possible. An official list of theater with booking information is expected to arrive first for 10 Endranthukulla to stay ahead of competition. Let’s see how the film performs, for only good performance can ensure a quick Telugu release.