What to Watch on OTT

Social Media Stars Killing Most Watched OTT Show?

Salman Khan is set to return to TV screens with the latest season of Bigg Boss starting August 24. Once a top-rated show due to its drama and celebrity contestants, its charm has faded in recent years.

The entry of popular social media influencers has led many viewers to believe the show is biased. Whenever an influencer joins, fans feel the makers push them towards winning, which has left audiences frustrated and disinterested.

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This year, the makers promise something new with democracy as the central theme. Many believe the quality has dropped due to recent winners, making it a challenge to bring back unpredictability and authenticity.

Early promos claim Bigg Boss will focus on fairness without bias this season. Fans are eager to see if the show will truly follow a democratic approach or if, once again, a social media influencer will take the top spot.

The new season will air on Colors TV and JioHotstar from August 24. Whether the makers can win back the audience’s trust or repeat past patterns remains the big question for the show’s future.

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Manaswini K

Manaswini is a senior writer with extensive experience covering Telugu cinema, as well as the broader Indian film landscape, including Bollywood, Tamil, and other regional industries. With a strong focus on NRI (Non-R…

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