HIT Potential, No Buzz: Hero Wasting Time on Ads?

Ranveer Singh skips Dhurandhar promotions

Ranveer Singh is preparing for the release of Dhurandhar on 5th December, but fans are still waiting for promotional content. The actor, who returns to the big screen after a long break, seems to be focusing more on his endorsements than on film promotions.

Instead of promoting Dhurandhar, Ranveer has been seen in multiple ad campaigns. He recently appeared in a high-budget commercial for Ching’s, alongside Bobby Deol and Sreeleela, directed by Atlee. He also continues to endorse travel brands and his protein brand SuperYou.

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With less than a month to go, fans are questioning why there has been no buzz around Dhurandhar. Many are concerned that the lack of visibility could affect the film’s opening and box office momentum.

Ranveer’s last release was in 2023, Rocky Aur Rani Ki Prem Kahani, co-starring Alia Bhatt. Dhurandhar marks an important comeback for him, especially after a series of flops that hurt his career graph and popularity.

In recent years, Ranveer was seen everywhere events, awards, and PR shows leading to overexposure. Now, he’s gone to the other extreme, rarely making public appearances or promoting his own film.

Some fans speculate that Ranveer is focusing on ads as a steady income source between film projects. Others believe it’s a conscious decision to rebuild mystery around his image.

While these ads bring back Ranveer’s signature energy, fans still want to see him promoting Dhurandhar. They feel his fierce new look deserves more spotlight and anticipation.

Balancing visibility will be crucial. If overexposure was a problem before, underexposure could be one now. With the release nearing, fans hope Ranveer and his PR team ramp up promotions to keep excitement alive.

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