Koratala Carefully Hyping Up Devara

In multiple interviews, Koratala Siva had stated that Devara is more of a dream project and it certainly is the biggest project in his career thus far. Now, he is acting accordingly right from the early stages.

The first poster of Devara featuring NTR struck a chord and it implied that NTR and Koratala are coming with something big and freshly intriguing this time.

Now, marking Saif Ali Khan’s birthday today, a new poster was unveiled. This poster has again hit the right chord as it shows Saif in an intensely rugged manner.

Usually, when Bollywood actors are used for Telugu films, there’s the lack of nativity factor. But in the new poster of Devara, Saif looks genuinely menacing and there’s a hint of novelty to his look. This is the kind of aesthetic optic that is needed for a Bollywood star doing a Telugu film.

With Devara marking the coming together of two of the finest actors in Indian cinema, NTR and Saif, the need was there to set the stage from the start. Koratala has played this well with the first two posters as both pack the right intensity and X factor.

It is clear that Koratala is carefully hyping up Devara with these posters. He is showing enough commercial effect and at the same time, maintaining the novelty factor that he promised earlier.