An early premiere can bring a film international attention even before its theatrical release. But it can also work the other way if the first reactions are not what the makers expect. Ramayana has now brought this discussion into focus, and all eyes are on whether Rajamouli would consider a similar move for Varanasi.
Ramayana was screened in Los Angeles ahead of its November 5 release. The film received praise for its scale, visuals and Yash’s portrayal of Ravana. However, some viewers were not happy with the storytelling, pacing and music. The early reviews have created a mixed picture, with the film receiving both appreciation and criticism even before its Indian release.
Rajamouli also wants Varanasi to reach audiences beyond India. Given the film’s scale and his global ambitions, an international premiere could be part of its promotional plans. But will he be comfortable showing the film to foreign audiences well ahead of its theatrical release, especially after seeing the kind of response Ramayana received?
A positive response could give Varanasi a strong start internationally. On the other hand, mixed reviews could start discussions that the makers may not want before the Indian release. Will Rajamouli open the doors early or prefer to keep the film a secret until its theatrical arrival?
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