
Ram Pothineni is one of the most promising heroes among the younger lot of actors but he is not consistent at the box office. After a spate of flops, he came back with the blockbuster iSmart Shankar and then followed it with an average RED and a disaster like The Warriorr.
He has now teamed up with the in-form director Boyapati Sreenu for an explosive action drama.
Ram has this habit of making himself visible only during the time when he has a film releasing. He reaches out to his fans and media only when he has a movie release around. Big stars like NTR follow this strategy of coming out only during their movie release but they can afford such secrecy.
Someone like Ram cannot afford to follow such a strategy. He needs to remain in the public’s memory constantly and consistently. He keeps releasing some pics from his photoshoots intermittently on social media.
Usually, such photoshoots might help heroines to grab some limelight, but they don’t give any boost to a hero’s career.
So this personal branding of remaining reclusive can be considered bad planning by Ram and his team as it is hurting Ram’s career more than it is helping him due to the least visibility.





