How Sai Created BIG Hype for Dhanush That Was Missing?

Sai Abhyankkar's Om Songs Draw Interest

Recently, the second single from Dhanush’s Om, titled Veezha Veera and composed by Sai Abhyankkar, was released and is going viral on social media with positive responses from audiences.

Many listeners, after hearing the song, have claimed that Sai Abhyankkar has delivered a banger elevation track for Dhanush and claim that the Om album is slowly turning out to be a career-best album for him.

Meanwhile, many Telugu trade experts are suggesting that Sai Abhyankkar is slowly emerging as one of the finest composers in South India. They note that the Telugu versions of both Alaaka Loova and Veezha Veera sound so authentic.

Furthermore, they suggest that only a few top music composers have managed to make dubbed versions work this well and Sai has nailed it at such an early stage of his career.

Therefore, they claim that with the success of the Telugu version of Alaaka Loova and Veezha Veera the opening of Om is going to be solid in the Telugu states.

Since Dhanush‘s last few movies ended up as terrible disappointments, the success of Om is crucial for the actor.

Although Om didn’t have hype during its initial stages, Sai Abhyankkar has single-handedly boosted expectations and pre-release hype for the film with the success of the first two singles.

Ultimately, it remains to be seen whether the makers of Om will maintain the hype created by Sai Abhyankkar with proper promotions and whether Om will enjoy a solid opening upon its release on November 20th.