Thamma released yesterday, and everyone is talking about it especially the cameos. Among them, Varun Dhawan’s appearance as Bhediya has become one of the most discussed moments.
Many viewers praised Varun’s performance and appreciated how the makers smoothly connected the Bhediya universe with Thamma’s storyline. However, the cameo also received backlash online, with some calling it “cringe” and “unnecessary.”
As more people watched the film, the tide began to turn. Viewers felt the hate was exaggerated and that Varun’s performance didn’t deserve the criticism it got. Soon after, social media discussions hinted at something deeper a possible PR game at play.
Fans now suspect that another actor’s team might be behind the negative buzz. Many believe Kartik Aaryan’s PR machinery could be trying to overshadow Varun Dhawan’s appearance to control hype before the release of Kartik’s upcoming film Tu Meri Main Tera, Main Teri Tu Mera, set for year-end.
Social media users have long accused Kartik of relying on PR to maintain his image as Bollywood’s next big star. They point to his early films like Sonu Ke Titu Ki Sweety and Akaash Vani, followed by big franchise projects like Bhool Bhulaiyaa 3, as proof of heavy image-building.
While these claims remain unverified, fans believe such tactics are being used to dampen Varun’s buzz and give Kartik’s film a promotional edge. Whether this PR game pays off or backfires will soon be clear when both stars face the box office.
Someone’s PR is working over time
no points for guessing the person
Varun is going through rough phase but with just one good cameo he is giving sleepless nights to franchise dependent actors pic.twitter.com/O6glCRL908— sahil. (@worthyhammerr) October 21, 2025




