Director Buchi Babu Sana has officially issued a formal apology following intense audience feedback regarding the portrayal of a female character in his latest film, Peddi.
The filmmaker addressed the growing criticism head-on, stating that cinema should always entertain, inspire, and connect with audiences without ever making anyone feel uncomfortable or disrespected.
He clarified that he has always maintained immense respect for women both on and off-screen. He emphasized that it was never the team’s intention to objectify or disrespect any female character through the storytelling.
Acknowledging the concerns being raised by filmgoers, the director noted that he respects the sentiments of the audience and understands where the criticism is coming from.
In a direct move to rectify the issue, Buchi Babu Sana announced that the team has officially decided to make changes and alter the concerned portions of the film.
He concluded by stating that storytellers have a responsibility to be mindful of evolving perspectives and sensitivities, reiterating his commitment to representing women with dignity and thanking everyone for their honest feedback.
As a filmmaker, I believe cinema should entertain, inspire, and connect with audiences. It should never make anyone feel uncomfortable or disrespected. We have heard the feedback regarding certain scenes in Peddi and have taken it seriously.
I have always had immense respect for…
— BuchiBabuSana (@BuchiBabuSana) June 6, 2026
