Broadcast Audience Research Council (BARC) has released the ratings of the News Channels for Week 14.
In the 15-plus all AP/TS category, TV9 and NTV continue to top the table.
In the last few weeks, there has been an interesting trend in the ratings.
YSR Congress mouthpiece Sakshi is leading over TV5 and ABN, which are known to be the supporting channels of the TDP.
But then, there is another shift in the last couple of weeks.
TV5 and ABN have moved up the table and positioned themselves above Sakshi.
In the last week, ABN is at #3 and TV5 is at #4. This week, TV5 is at #3 and ABN is ranked #4.
Sakshi TV is back in the Sixth position, which is its usual place.
In fact, Sakshi’s ratings are down from 19.2 last week to 18.4 this week.
TV9, ABN, V6 News, TV5 News, Sakshi TV, and NTV are in the first six positions in Hyderabad.
It is interesting to note how NTV, which is in second place in the AP and TS category, is down to sixth position in Hyderabad.
That is an interesting pattern of consumption in the city.
