Amazon Prime Video’s upcoming action comedy “Heads of State” is struggling to gather excitement among Indian audiences, despite having the blockbuster Bollywood actress Priyanka Chopra, alongside iconic actors like Idris Elba and John Cena, there is no buzz among the audience.
The Bollywood actress has a separate fan base globally where every movie and series by her gathers a huge attraction, but in case of this movie it seems like the tables have turned.
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One of the primary reasons could be the lack of targeted promotion. While the film’s teaser and posters have been out for a while, there has been minimal focus on Indian media platforms.
Because the Indian fanbase is very much invested in Priyanka’s journey from Bollywood to Hollywood and they praise her every work only because of lack of promotion this movie is not stirring the audience.
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The upcoming action comedy movie has the point of view of Western military and politics which doesn’t blend seamlessly with the Indian audience as well.
It’s unfortunate that a “Heads of State” crowd magnate, with a big budget and bigger cast is getting lost in the content crowd despite getting a release in a global platform like Amazon Prime Video.
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