Pushpa’s OTT Platform, Amazon Struck Gold

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Allu Arjun and Sukumar’s Pushpa 2: The Rule will test its luck in theaters tonight, bringing the three-year-long wait for the team to an end.

Pushpa 2: The Rule is the most hyped sequel since Baahubali 2, surpassing films like KGF 2 in popularity, especially among Hindi audiences.

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Pushpa: The Rise became a phenomenon, gaining massive viewership on Amazon Prime Video and even piracy platforms. Despite this, the film earned significant revenue in Hindi and worked wonders for Prime’s OTT platform.

With Pushpa 2: The Rule set for release, many viewers are revisiting the first part to refresh their memory and prepare for the sequel.

Streaming platforms rarely get such opportunities. Prime got lucky as audiences flock to rewatch the first installment.

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