The Post-pandemic era has been very ruthless for many in the cinema industry. Mediocrity is being outrightly rejected. Only entertaining films with cinematic value are enjoying success at the box office.
Shankar’s Indian 2 arrived with a lot of expectations. This ambitious sequel to his 1996 blockbuster Indian was released last week to poor reviews and negative word of mouth. The film is headed towards being one of the biggest disasters in the careers of everyone involved.
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The film’s Monday crash with a single-digit gross worldwide marks a first in Shankar’s career—an outright rejection by audiences.
With Indian 2, Shankar has joined the list of those great directors who have not been able to adapt themselves to the changing times. He has joined the list of those directors who were very successful in the pre-pandemic era but have become completely outdated now.
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We have seen many successful directors like Rajkumar Hirani, Sanjay Leela Bhansali, Rohit Shetty, Trivikram, Ali Abbas Zafar, Koratala Siva, Sooraj Barjatya, Parasuram making outdated films that have no resonance with today’s audience.
Now Shankar has also joined this unfortunate list of directors who are struggling to find their place.
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As the industry evolves, it remains to be seen if Shankar and others can reinvent themselves and regain their footing in a swiftly changing landscape.
