Prasads Multiplex in Hyderabad has made a strict decision to forbid film reviews inside its premises. This choice was made following a heated argument that broke out among movie-goers due to a negative review shared by someone who was watching a movie at the multiplex.
The incident took place on June 16 when a member of the audience expressed dissatisfaction with Prabhas’ Adipurush, which led to physical assault by a few others in the theater against the reviewer.
As a result of this unfortunate event, the management of Prasads Multiplex has deemed it necessary to impose a ban on film reviews within their premises.
Prasads Multiplex has been a popular gathering place for media outlets and YouTube channels to collect public movie reviews of the latest films every Friday. This practice allowed movie enthusiasts and casual viewers to share their opinions.
However, concerns started raising about their credibility and the potential for misleading the public. Some media channels were also reportedly sending people to give exaggerated reviews for viral content and higher ratings. This trend was causing problems for producers and was becoming increasingly problematic.
An official from Prasads Multiplex has announced the ban on film reviews and shared an image of closed gates, symbolizing the end of media access on movie release days.
We will have to wait and see where these movie reviewers will shift from Prasads Multiplex. People on social media are recommending, the newly opened AAA cinemas in Ameerpet will be a perfect replacement.
