Tollywood has fully embraced the re release culture with multiple classic films getting re released on a consistent basis in the theatres. The same happened yesterday in the form of Seethamma Vakitlo Sirimalle Chettu.
However, the issue here is that the trend is getting very monotonous and it has now reached a point where people are suspecting if this is becoming a cringe fest.
The cinemagoers are going overboard when it comes to the celebration activities inside theatres during re releases. They’re recreating these famous scenes from the film and getting them shared on social media.
Recently, this madness reached the very peak about a couple tied the wedding knot inside the theatre during a cinema re release screening.
And recently, there were certain scenes in famous films that were recreated, including the flower pot scene from SVSC. Things are reaching the saturation point now.
While it may sound organic to see a bunch of people having fun in theatres, there’s a larger optic that is being aimed here. The main intention behind such theatrical antics inside theatres is to gain social media attention and create a discussion by sharing these videos.
In that case, these gimmicks are going to become cringe fest very soon, and the trend will only get uglier and uglier out of desperation.
These were all fun and games at the start but have now become unwanted gimmicks for social media attention.
Oreyyy Poola kundi techaruu viswanath lo . #SVSCReRelease#SeethammaVakitloSirimalleChettu pic.twitter.com/VdleOl4ALX
— VichitraVivek (@vichitravivek) March 7, 2025
