YS Jagan Mohan Reddy has employed Political Strategist Prashant Kishor’s I-PAC for 2019 elections and many believe that I-PAC is largely successful in creating a perception in favor of YSR Congress. If at all, Jagan comes to Power, many believe that Prashant Kishor’s role will be significant.
Besides elevating Jagan, Prashant Kishor’s Team also ensured mudslinging on Chandrababu Naidu Government. Nara Lokesh is the Prime Target. The Strategy used to malign Lokesh is the same strategy used to tamper the image of Rahul Gandhi before the 2014 elections.
Prashant Kishor Team portrayed Rahul Gandhi as dumb and used the same on Lokesh as well. Since Lokesh is the part of the Government, Corruption allegations were also leveled on Lokesh even though there is no single proof about such involvement.
Social Media was extensively used against Lokesh similar to how Rahul Gandhi was maligned before the 2014 elections. Lokesh’s struggle with Telugu language and tongue slips in the Public Meetings made things easy for PK Team. Lokesh failed to avert this till the last minute but took up a challenge by contesting a difficult seat like Mangalagiri. Public perception will definitely change if Lokesh wins from there.
