Premium Spotify customers will now be able to create personalised playlists with text suggestions thanks to the introduction of AI playlists.
Users can personalise their music experience by adding emojis, colours, and movie character names to their playlists. With Spotify’s AI playlist tool, which is presently in beta, users may create custom playlists according to artist, genre, mood, or any combination of these criteria.
This cutting-edge function is a big step towards improving user discovery both for music and other content.Spotify offers customised music and a new AI-powered DJ by leveraging AI to learn about users’ preferences and emotions.
But the majority of AI-powered features are only available to subscribers. In order to encourage more users to upgrade to a premium membership in order to get the greatest experience on the platform.
Spotify intends to increase the cost of a subscription from $1 to $2 in a few areas and add further limitations to its free tier.
