The release of Mardaani 3, starring Rani Mukerji, recently faced controversy after social media posts linked the film’s promotions to reports of missing girls in Delhi. The speculation spread quickly online and raised concerns due to the sensitive nature of the issue.
Many users criticised the alleged link, saying such topics should not be used for film publicity. The claims triggered backlash and led to questions around ethical marketing. The discussion remained intense across platforms for several days.
Yash Raj Films, the production house behind Mardaani 3, strongly denied the allegations. In an official statement, YRF said it has always followed ethical and transparent practices. The studio rejected claims of exploiting or sensationalising the reports.
The makers added that verified facts from official authorities would clarify the situation. They also expressed confidence that misinformation would be addressed through proper channels. The statement aimed to distance the film from the online rumours.
Delhi Police also responded by dismissing claims of any sudden rise in missing girls cases. According to official data, 807 missing person reports were filed between January 1 and 15, 2026. This included 509 women and girls and 298 men.
Authorities said these figures were lower than the same period last year. They suggested that social media panic was driven by misinformation rather than actual trends. Officials urged the public to rely on verified data.
Similar rumours surfaced in Mumbai, where police issued warnings against spreading unverified claims. Authorities confirmed that legal action is being taken against those sharing false information. The aim was to curb panic and misinformation.
While Mardaani 3 continues its focus on human trafficking and crime, the episode highlights the risks around sensitive themes. It underlines the responsibility filmmakers face when real-world issues intersect with film promotion.
