Imagine waiting for months to watch Salman Khan’s Eid release and then hearing about its OTT release even before the release date is confirmed.
The Sikandar buzz isn’t just about action or drama—it’s about when and where it’ll stream. With articles already out about its Netflix release, Why is the OTT conversation so early?
Normally OTT details follow the theatrical release but Sikandar is breaking the norm. News about its Netflix release is out and now the question is: Is this a casual industry trend or a strategy to divert attention from theaters?
Fans will now think, “Do I really need to see it in theaters when I can stream it soon?”
Rumors about Sikandar being a remake started early and now OTT is clouding its release. Even YouTubers have been told not to criticize the teaser.
This pattern of early negativity has surrounded Salman Khan’s films before. But why is this happening? Is it a coincidence or someone is controlling the narrative around Sikandar?
Salman Khan’s Eid films always collect massive numbers at the box office but if casual audience skips theaters to wait for OTT release then Sikandar will lose its momentum.
A weaker box office not only harms the film but also helps the competitors or detractors who want to see it fail. This could be a strategy—so who benefits from Sikandar’s failure?
Ultimately no amount of early OTT talks or negative publicity can stop a good film from succeeding. But this early OTT chatter raises a bigger question—are these tactics becoming a trend for films with high stakes?
Will Sikandar break free from the distractions and prove itself at the box office? Only time will tell if Salman Khan can rise above the noise and deliver another Eid hit.




