Dhruva was a star hero film and it showed the strength of Ram Charan as the promotional posters proclaimed. But it also had a weakness and it has come to the help of comedian turned hero, Sapthagiri.
[m9ad]
The weakness of Dhruva was its lack of mass appeal. Yes, a star like Charan was present and it has helped the film have a decent run in the mass centers but it wasn’t optimal or smashing. It was just about alright. Dhruva was all about the bigger centers and overseas and it has performed very well there.
The lack of mass elements made the smaller centers audience chose Sapthagiri Express instead. It suited their requirements which haven’t been met in the past few months. The result is a sudden surge and stability in the collections of Sapthagiri Express making it a sure shot success now.
